
This company is one of the main players in its industry. Due to it's growth a brand repositioning exercise was required to match the companies new status.
The Background
Daniel Technologies were growing fast and not only in their native country. Their old look as feel was feeling the strain - especially their website which provided their main gateway to new customers. This required an overhaul.
The Solution
We took Daniel Technologies through a complete strategic process, establishing with them a set of core values with them to underpin their business and brand. We then implemented these across a variety of media including their website.